About Crossroads Consultants

Crossroads is considered a small business specialty-consulting firm, with core specialties in Strategic Planning, Marketing Management, and Performance Management. These three key areas will assure our clients that they will be able to effectively grow to the place of their choosing. We have years of successful experience in meeting the needs of business owners and professionals, and our industry experience includes, amongst others:
  • engineering
  • public administration
  • financial institutions
  • utility companies
  • construction companies
  • retail
  • non-profit
  • manufacturing

 Results You Can Trust: Testimonies to Success

Commercial Service Co.
"As a new small business, we have needed plenty of business advice, and Stan has been there every step of the way. I am grateful to him and his firms knowledgeable assistance to better my business."

Engineering Firm
"He has never failed to give me good counsel, to ask the right questions, or to point me in the right direction. As a result, my business increased in gross revenues by over 40%"

Manufacturing firm
"Several times I have called on your expertise and have always found your services to provide a high return on my investment.

Your input on customer services, pricing, quality, etc., assisted us in developing our company. I appreciated your coaching and management development process that I went through with you which helped me to focus on my priorities and increase our productivity. I would highly recommend for any manager (or anyone) who wants to accomplish more, and achieve what is truly important in their life, to go through the process."

College Board Member
"You were instrumental in coaching me in the areas of strategic planning and development. Your assistance helped us to initiate a new vision, layout some strategic goals and determine a new course of action."

Acquisition and merger of two small businesses
"When I was considering acquiring a competitor, we benefited from your assistance in drafting up the contract and giving us advice on various issues and difficulties that had to be addressed. The business was purchased and because of your assistance was smoothly integrated into our current operation."

Small manufacturing company
"Your assistance in damage control with our customers caused by an employee was greatly appreciated. You were able to stabilize our sales effort and customer relations within a quick period of time, recovering some lost sales and preventing loss of market share and goodwill."

"Your effort in the area of operations was greatly appreciated. You helped us to establish necessary shipment and receiving procedures that helped to reduce errors n shipping and save us extra shipping. Your work in the areas of quality and production helped us to improve productivity while improving quality."

"Your assistance in sales and marketing has been instrumental in helping us to expand into the Southeast. Your services have been an excellent investment for…, and we expect that we will be calling you again in the future."

 Contact Information

Primary Contact:
Stan Broesder
Crossroads Consultants
P.O. Box 2061
Lincolnton, NC 28093

Telephone: 980-241-0189
E-Mail: Advisor@MyCrossroadsConsultants.com

 The Principals

Stan Broesder
Stan Broesder

The founder and driving force behind Crossroads Consultants, Stan has achieved success in the business world for over 25 years. With his extensive experience in management and business ownership, he has witnessed both failure and success, and understands the thoughts and emotions of business owners who are struggling to reach their goals.
  • Master’s degree in Business Administration
  • Adjunct Professor in a business college for four years
  • Special training in behavior assessments and Personal Interests, Attitudes, and Values assessments
  • Certified as an Innovation Consultant
  • Specialized training in Coaching
  • Real Estate investor and business entrepreneur
  • Co-Founder of the Catawba Valley Real Estate Investors Association in 2002
  • Spent 18 months consulting firms in New Orleans, LA after Katrina
  • Active in Chamber of Commerce in Central Florida
  • Current member of Chamber of Commerce in Lincolnton, NC
  • Married to his college sweetheart, and has two grown children
  • Member and leader of Antioch Baptist Church

 The Crossroads Philosophy

The company was started so small business owners and professionals could receive not only advice but also hands on help in growing their businesses, as well as developing their own personal growth. We see ourselves as a catalyst for change in the life of the business professional and owner and the businesses in which they are involved.

We rely on our wide network of professional resources to support particular areas and disciplines that are needed to successfully meet the needs of any client no matter what industry they serve.

We cannot ignore the impact that the owner’s personal life has on the business and the business on their personal life. It is at this crossroad that we excel. Over the years we have helped business owners to make the journey from where they are to where they would rather be in their personal life, as well as in their business. Walking along side of the business owner or business professional to help them map out a plan to reach their goals is what we do. To succeed in your professional life and fail in your personal life is not success. True success is the journey on the path to reaching your goals.

We hold to a Biblical worldview, which means there are many excellent principles of business and life found in the Bible that can be applied to anyone. A better understanding of those principles and how they affect your business and life can make a major difference between success and true significance in this world. Everyone has the right and the opportunity in this country to make their dreams come true, to be as successful as they want to be without regret if they will build their dreams on solid foundations and Biblical principles.